Complete Guide For Amazon Image Sizes & Requirements (2024 Updated)

Complete Guide For Amazon Image Sizes & Requirements

Amazon selling is mostly regulated by rather strict policies concerning the photos that are to be used, which are also important for presenting the products. Appropriate images for products can increase the perceived value of the product or service a firm sells and help increase sales. In this guide for Amazon image sizes & requirements, you will grasp all the necessary knowledge concerning Amazon image size and specifications.

Essentials to Follow when Submitting Images to Amazon:

Pictures are indeed essential for e-commerce mainly because they are the face of your product. Here’s why following Amazon’s image guidelines is essential:

  • Improved Visibility: Images that have reasonable dimensions and correspondingly sized and formatted are more likely to appear in the search results as well as on the product page.
  • Enhanced Customer Experience: A detailed image of the product gives the clients a good feel for it, which leads to a purchase.
  • Compliance: Staying within the rules also means your listings do not get suppressed or deleted by Amazon, which will harass your sales.

Recommended Amazon Image Sizes & Requirements:

sesderma - amazon image sizes & requirements

Indeed, Amazon has certain guidelines that dictate the size of a picture uploaded by a vendor to maintain a certain standard across the site. Here are the key size guidelines:

1. Main Product Image:

  • Minimum dimensions: Anything between 500-10,000 pixels.
  • Recommended dimensions: It should be at least 1000 pixels on the shortest side.
  • Aspect ratio: The ratio should be 1:1.

2. Additional Product Images:

  • Minimum dimensions: The dimensions should be 500-10,000 pixels.
  • Aspect ratio: The ratio should be 1:1 or 4:3 at most.

Accepted Image Formats on Amazon:

In addition to size, Amazon has other specifications for product images, which all aim to achieve the best quality and professionalism. These include:

1. Image Format:

  • File Types: JPG (. jpg /. jpeg), TIF (. tif), PNG (. png), and GIF (. gif).
  • Colour Mode: RGB colour should be used, including warm, cool or monochrome colours.

2. Background:

  • Main Image: The background must be a pure white color
  • Additional Images: It can include other background to demonstrate how the product can be used or where it can be used.

3. Content:

  • Main Image should display only the product that is being sold.
  • Must not bear extra text, graphics, and inset pictures.
  • The product should occupy 85% of the image area and above.

4. Additional Images:

  • Permitted to contain text and graphics if these are useful in the explanation of the features of the product.
  • Should contain different shots and close-ups because it shows more details about the product.

5. Image Quality:

  • Resolution: High clarity, sharpness of details, and avoiding pixelation.
  • No Blurring: Images should not be blurred or have grains.
  • Focus: No text or logos should be visible on the product. The photograph should be studio-quality and well-lit, and the product should appear in focus. The colour representation should be as close to real life as possible.

6. Restrictions

  • No Borders: The border of the images should not be around the edges.
  • No Watermarks: Images should not have any artwork, logo, or any brand of any organization.
  • No Offensive Content: The images that are used should not be abusive/lewd or provocative in any way.

Let an Amazon Agency Manage Your Business

If it's a lot of work to manage for yourself, then it's best to outsource it to an Amazon agency. Scaleforte is a full-fledged Amazon marketing agency in the United Kingdom that can help you with listing optimisation, sponsored advertising, and account management. Feel free to contact us at any time.

How to Improve Amazon Product Images?

1. Use Multiple Angles

When presenting products to customers, ensure you offer different views of them. These features should require closer examination or a concise summary of a given product’s selling propositions.

2. Illustrate how the product will be used

sesderma-image requirement

Images that depict the lifestyle of the product’s users in their everyday setting assist the customer in gaining ideas on how they can converse with the product.

3. Include Infographics

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Some of the areas where infographics can be useful include the presentation of the main specifications of the characteristics and advantages of a product. Ensure that the text does not interfere with the image, but its content is easily understandable.

4. Follow Amazon’s Style Guide

For each product category, Amazon prepares a typical style for their products. By following these particular rules, it is possible to achieve better quality work as well as higher uniformity of listings.

5. Test Image Variations

Splitting the images and trying out varying images will help in figuring out which images suit the site best to help compel the visitors to make the purchase. Conduct these tests using services provided by Amazon or other services outside of Amazon SCP.

3 Common Mistakes to Avoid:

1.  Using Low-Quality Images:

Such images affect your customers’ interaction with the product and their confidence in it. Therefore, the images you use should always be high-resolution and look as professional as possible.

2. Ignoring Amazon’s Guidelines:

One of the direct outcomes of the failure to conform to the company image is the removal or obliteration of the said list. It is important to review the regulations laid down by Amazon so that you do not fall out of the company’s policy norms.

3. Overloading Images with Text:

Other subdivisions are textual and graphical. The latter indicates that additional text and graphics can be incorporated into the image, but this process reduces the amount of information that can be conveyed in a picture. Omission and making the messages relatively simple by removing the details that can be irrelevant in the large scope of the clinic.

Concluding Thoughts:

To have more success on Amazon, it is significant to know and follow their rules concerning the sizes of images. Pleasing graphics that satisfy Amazon’s standards are vital not only to the aesthetics of your item listings but also for improving organic relevance and sales. Using this detailed Amazon image sizes and requirements guide, it will be possible to minimize the chances of violating Amazon standards while at the same time making the necessary optimizations for attracting potential buyers to the product.


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